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B2B SaaS pricing in India — 2026 playbook
B2B SaaS pricing in India in 2026 — usage-based, India-optimized tiers, and outcome-based models are winning over US-first pricing.
ByRenish Mithanisaas
Read the essay24Squad · Team of specialists · Est. 2020
Where ideasgrow intobusinesses.
A team of passionate specialists, led by Renish Mithani, building AI-first startups that solve real problems for Indian small businesses.
Data · 2026
Live startups
05
Shipping today
Operators
08
Founders & team
Sectors
06
Industries covered
Essays
07
On the record
Ventures
7 ventures. One shared team.
Every venture runs on the same team, tools, and standards — so we ship faster and keep prices fair.
5 live · 1 in build · 1 planned
Live24Square
Real Estate
⟐ PlatformVisit siteCoworking + GST address for 24Squad startups.
- Real Estate
- Palitana
LiveFinTax24
Finance
⟐ PlatformVisit siteFinance, tax & compliance for SMBs.
- Finance
- Palitana
LiveFinWiz24
Finance
⟐ PlatformVisit siteCompare cards, loans, insurance, bank accounts.
- Finance
- Palitana
LiveWebGrow24
Digital / Web Design
⟐ PlatformVisit siteWeb design, apps, and growth marketing for SMBs.
- Digital / Web Design
- Palitana
LiveWebHost24
Tech / Hosting
Visit siteManaged hosting and VPS for Indian SMBs.
- Tech / Hosting
- Palitana
In buildRozGar24
HR / Recruitment
Visit siteIndian job site with NEP-aligned internships.
- HR / Recruitment
- Palitana
PlannedSkilUp24
Education
View startupSkill-up courses for fresh grads and employees.
- Education
- Palitana
How we build
Three steps to building.
Identify the problem
Find real, underserved needs of Indian small businesses worth solving at scale.
Build with a specialist
Each startup is led by a specialist who ships. Shared infrastructure handles the rest.
Scale with the team
The team and shared tools compound value over years, keeping services world-class and fairly priced.
Operating principles
How we work.
Three operating principles that shape every startup in the 24Squad portfolio.
- 01Principle
Operator-led
The group itself runs on operators. Every venture decision has a named owner who ships it, and we review progress on released work and paying customers — not on decks.
About 24Squad - 02Principle
Long-term compounding
We build for the next decade, not the next quarter. The holding structure exists so startups compound value over many years.
See the portfolio - 03Principle
India-shaped
Pricing, product, and go-to-market are designed for Indian SMBs, founders, and consumers. Global tools, locally tuned.
Read the essays
Operators
Founders.
The specialists behind 24Squad.
Renish Mithani is the founder of 24Squad, a team of passionate specialists he started in 2020 in Palitana, Gujarat to turn early ideas into real Indian enterprises. Today the team runs startups across finance, real estate, marketing, education, hospitality, and technology — including FinTax24, 24Square, and WebGrow24 — sharing back-office infrastructure so each team can focus on customers, not plumbing. A startup coach and strategist, he works with founders across India to build, grow, and scale sustainable businesses through clear strategy, capital discipline, and operational rigor.
Full profileExpertise
- Startup coaching
- Business consulting
- Digital marketing strategy
- Financial planning
- GST and tax compliance
Trust and reviews
0
MCA Registered
24h Response
Expert Verified
Field notes
Latest essays.
Operator essays on building Indian startups, AI-first execution, and serving small businesses.
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Product-led growth (PLG) is gaining traction in Indian SaaS — self-serve trials, freemium tiers, and viral loops are how modern teams drive acquisition.
India SaaS in 2026 — what changed, what didn't
India SaaS in 2026 is consolidating around three GTM motions: global horizontal, India-first vertical, and AI-shaped products. Capital is back.
GST registration in India — 2026 playbook
GST registration in India in 2026 is faster than the legacy reputation suggests — e-invoicing thresholds, aggregate turnover, and casual taxable person rules.
FAQ
5 questionsFrequently asked questions
Everything you need to know about 24Squad.
5 questions below01.What is 24Squad?
- 24Squad is a team of passionate specialists, led by Renish Mithani. We find real problems Indian small businesses face, then build and run AI-first startups to solve them — at fair prices.
02.How does 24Squad work?
- We spot a problem worth solving, build with a specialist operator, and scale on shared infrastructure. We measure success in live products and paying customers.
03.How can I collaborate with 24Squad?
- For partnership, investment, or collaboration inquiries, send a note through our contact form and we will route it to the right person. You can also reach us directly at [email protected].
04.What kinds of startups does 24Squad build?
- We build startups across finance, real estate, marketing, education, hospitality, and technology — all focused on Indian small businesses.
05.Where is 24Squad based?
- 24Squad is headquartered in Palitana, Gujarat. We create jobs there so talented young people can build careers at home.
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